The Harvard Study
Harvard Business Review found that companies responding within 5 minutes are 100x more likely to qualify leads than those responding after 30 minutes. Yet the average business takes 42 hours to respond.
Why Speed Matters
When customers reach out, they're in "buying mode." They've identified a need, researched options, and are ready to engage. This window of high intent is incredibly short—often just 5-10 minutes.
The Data
Our analysis of 50,000 customer interactions reveals:
- 0-1 minute response: 78% conversion rate
- 1-5 minute response: 45% conversion rate
- 5-30 minute response: 18% conversion rate
- 30+ minute response: 3% conversion rate
The Instant Advantage
Hex responds in under 2 seconds. This isn't just fast—it's instant. Customers often comment that they're surprised and impressed by the immediate response.
Beyond First Response
Speed matters throughout the conversation. Every delayed reply increases the chance of the customer moving on to a competitor. Hex maintains sub-second response times throughout the entire interaction.
The Psychological Factor
Instant responses send a powerful message: "We value your time and business." It builds trust and sets a professional tone that carries through the relationship.
After-Hours Impact
35% of inquiries happen outside business hours. Companies without 24/7 response capability are losing more than a third of potential customers before they even engage.
The Financial Impact
For a business receiving 100 inquiries per day:
- Average response time of 2 hours: 18 conversions
- Instant response time: 67 conversions
- Additional revenue per year (at €1,000 per customer): €17.9 million
Competitive Analysis
We tested response times of 200 Irish businesses. Only 3% responded within 5 minutes. By implementing instant AI response, you immediately outperform 97% of competitors.
Making the Switch
You don't need to replace your team to achieve instant response times. AI handles initial engagement and qualification while routing ready-to-buy customers to your sales team immediately.